Product packaging design Running with the 50’s look on the future theme the key element is a lightning bolt revealing the main flavor of the health bar. The description like “Limitless banana” caters to the idea of sustainable food and possible never-ending agriculture. The lightning bolt symbolizes energy which you get from eating food and the sustainable green energy which is used in producing the products. It’s wrapped in food-safe sustainable starch based bio-plastic packaging printed with environment-friendly dyes.

Design and Photography: Zlatko Kelemenić